JCS FISH – big fish brand

new product range – signature smoked fish

Grimsby based Salmon and Trout specialists JCS Fish commissioned Twenty7 to create a brand new premium tier range for their Big Fish brand smoked fish range. The teams combined work resulted in a win in the seafood category for the Sea Trout product at the 2019 Quality food – Q awards.

We worked with food photographer Steve Lee to produce a stunning range of product images for print, press and online.

Marketing and sales material print items.

The clean white design livery and bold iconic branding proved to be a key differentiator against a selection of key competitors in the market.

The project included bespoke illustrations and the restoration of historical brand ephemera for the packaging back of pack design which were all produced in-house.